Referrals don’t build businesses; marketing does. These are the words that drive Growthly, a company founded by sales, branding, and marketing expert, Oscar Chavez. Chavez is also an international speaker, Amazon #1 best-selling author, entrepreneur, and Chairman of The Boardroom, a company responsible for over $17 billion in Mergers and Acquisitions and over $1.2 billion in sales.
However, his pilgrimage to become a global icon has not been a walk in the park. He has fought many battles, including wasting hundreds of thousands of dollars on ineffective lead generation strategies, public humiliation on The Voice Australia, and corporate bullying.
Early Life
When war broke out in El-Salvador, Oscar’s family took asylum in Australia. Oscar was only two years old. Two suitcases filled with books and belongings were all his family had. Life was unbearable. His parents had to work two jobs to make ends meet. And since every cloud has a silver lining, it was out of this situation that Oscar cultivated his daily practice of gratitude and developed a productive work ethic to create a life of abundance and joy.
Things took a different path when Oscar hit 16. His entrepreneurial quest was spurred and stirred in his heart. He joined the entertainment industry, as a corporate magician, earning more in one weekend than his peers would earn in almost a month. Oscar continued down the “non-traditional” career path and entered a ruthless world of enterprise sales in his early twenties working with some of the biggest brands in the world, such as Apple and Redbull.
His early success was met with much resentment from his older counterparts, who could not fathom the thought of being outperformed by a junior.
Generating Over $40 Million In Sales
It is not easy to hit million-dollar sales in business. However, Oscar has gone against all odds to reach $40 million in sales. He has achieved this goal through:
- His “Connection First, Formalities Last” Approach
Chavez says that many salespeople are on the side of pushing their product or service down their prospect’s throat in the first meeting. Oscar says the purpose of the first meeting is to connect with the prospect and unpack the significant problems they experience on a day-to-day basis. In doing this, Chavez says he can build out his business case using his prospect’s own words, which he can then present to key stakeholders at a later time.
Oscar says that salespeople have a tendency to talk on and on about the features of what they are selling that they end up talking the prospect out of a follow-up meeting because they have all the information they need to delay the purchasing decision. In sales, time is money, so think about how you use your time with a prospect wisely.
- Networking with High-Profile Individuals.
From Hollywood party boy, Charlie Sheen to celebrity doctor, Dr. Phil and World Guinness Record Holder for Speed Learning, Howard Berg – Chavez continues to find ways to learn from the world’s top performers. To be a peak performer, Chavez says you must learn from other peak performers. So what does Chavez have to say about Charlie Sheen? In times of crisis, hardship, and despair, Chavez says people have two choices: to continue doing what they are doing blindly, or do the scary internal work required to resolve the trauma and come out the other side more “whole”, as is the case with Sheen. “Celebrities live such challenging lives in front of the spotlight and the media loves to abuse that”, says Oscar. “Most people would rather see someone fall down on “Funniest Home Videos” than exert any effort into lifting others up. Not me”, says Chavez.
- Face of Familiarity
Not one to shy away from the spotlight, Oscar Chavez entered Season 2 of The Voice on Team Delta, Australia to promote the music from his (former) band, Suns of Cascadia. Oscar vows that to this day, people still recognize him from his TV performance of “Bed of Roses” (which has over 1.7 million views on YouTube). According to Oscar, being a familiar face helps to open up what would have otherwise been a closed conversation, saying it’s important for people to make themselves seen and heard if they seek to succeed in business.
“It’s in our human nature to make snap judgments. Sometimes we can control it – sometimes we can’t. But one thing is for certain in business – people do business with people they trust. A familiar face is seen as more trustworthy than an unfamiliar one – so do what you can to be ‘familiar’ – be active on social media, go to networking events, seek branding and PR opportunities. Doing all these things is better than waiting for the phone to ring” says Oscar, who is currently helping CEOs close 6 figure deals every month on LinkedIn with zero ad spend with his 8 Figure CEO Learning Management System.
Conclusion
Are you leaving money on the table? For a limited time only, Oscar is giving away his $3M LinkedIn Playbook at zero cost. For more information on how Oscar can help you grow and scale your company, you can connect with Oscar Chavez on;
Email: [email protected]
Instagram: https://instagram.com/theoscarchavez
Twitter: https://twitter.com/theoscarchavez
LinkedIn: https://www.linkedin.com/in/theoscarchavez/
Websites: https://www.oscar-chavez.com
