Social media has become one of the essential methods for businesses to connect with their consumers in the modern technological age. However, the ups and downs of these platforms – not to mention the minefield that is analytics – can also be a major obstacle that, unchecked, torpedoes even the best marketing strategies.
That is why Manuel Suarez’s award-winning digital media company, Attention Grabbing Media, offers different solutions to social media marketing. From providing more leads through paid advertising or increasing ROI through organic means to their clients, AGM knows what it takes to make clients shine online.
“We specialize in the creative approach,” he said. “Whether that’s crafting a campaign from scratch or working with what their internal teams have designed to come up with something that speaks to their audience and gets results, we want to do what it takes so our clients see success.”
And, thanks to Suarez’s social media acumen, AGM consistently does just that. Suarez’s mastery of social media has earned him the nickname ” the Facebook Ninja” because of his ability to drive consistent results through one of the world’s largest social media platforms. AGM’s 90+ employee team works tirelessly to ensure each client has a personalized marketing plan that fits their needs and drives results.
“The key to this kind of success is knowing where your audience is,” he said. “For some of our clients, their audience is on Facebook. So we go to Facebook and hit that audience with a barrage of ads that show them exactly why our client is the best fit for them. For others, their audience is on Instagram or Twitter, so we target that. We don’t just throw darts with a blindfold on; we target our client’s audience and know exactly where they’ll be looking. That’s how we get results.”
And, while Suarez has made a name for himself in the world of digital marketing, he also knows he can’t afford to quit learning.
“I love staying up to date on strategies, analytics tools, data, all those elements of social media that make it so effective,” he said. “For me, it serves two purposes. It keeps me abreast of the industry and what I should do to help my clients find success. And it also reminds me that I always have more to learn. I know a lot, but I don’t know everything, and that’s the best part of the job.”