To create a masterpiece seems a farsighted idea today with an industry provincially prioritized with money over music. Art of true form is losing both beauty and depth by association. A song like “No Goodbyes” reminds us that not all is lost, not least of which the music.
Transcendent lyrics in combination with Norman Alexander’s searing voice and intense emotion give the world a song that reaches the soul in “No Goodbyes.” Raised in Queens, New York, Alexander, possesses a gift of poetic expression and his words have given rise to the power of remembrance.
Released in June by MLife Music Group, “No Goodbyes,” was mastered by three-time Grammy winner, Randy Merrill, who says of the debut, “In his incredibly gorgeous single, ‘No Goodbyes,’ Norman Alexander remembers and lovingly celebrates those in his life who have passed on. Despite the inherent sadness of the subject, the song and Norman’s gorgeous voice give it an optimistic and uplifting sense of encouragement to value those closest to us and to continue telling their stories even after we’ve said our goodbyes.”
Rare does a song stroke strings of the heart and rarer still does one provide solace in the darkness of loss. Produced by Mlife Records’ producer and rising phenom, Brian Sheil, “No Goodbyes,” transcends the ordinary. “Norman’s voice is a joy to work with,” says Sheil. “One of the things I love about his talent is when he sings, you just believe what he’s saying through his original writing. Few have that ability.”
The mark of a master.
Alexander’s voice is an ethereal blend of cadence and soul. It does not just sing but speaks. “No Goodbyes,” casts a beautiful feel in memoriam and celebration of those loved and lost to us. Of his single Alexander reflects, “It is important that we remember our loved ones just the way they were. We must never forget them, tell the world of the stories they left behind, and say their names, so they echo through time.“
Losing loved ones is always something of a dark tunnel, but Alexander’s single reminds us there is light.
He sings, “Hold on to the ones you loved, who made you who you are, they made you who you are.” And continues, “In times of Goodbyes the world needs to know who they were, they will know.”
His words have an exceptional ability to connect. With early influences from Sam Cooke, Etta James and Beres Hammond to latter contemporaries Adele and John Legend, Alexander self-developed his own sound and expression to create music that supersedes the topical and reaches far deeper. Released early, “No Goodbyes,” precedes Alexander’s world debut. CEO of MLife Music Group, Mike Jean, states, “Music’s greatest gift is its highest honor – a salve for souls. The decision to release ‘No Goodbyes’ early was an easy one.”
Among the sea of exceptional musicians Alexander is an artist that stands apart. “No Goodbyes,” is a testament to the art. Music was always about the message, the emotion, and the beauty before it was about the numbers, the followers and the streams. “No Goodbyes,” stands in defense of the former. It’s a single written in remembrance. It is a song in honor of lost loved ones; it is for them.
Norman Alexander’s debut single is poetic justice for the art of music. A masterpiece.
Alexander reminds us that is important to remember those we’ve lost with deserving dignity. To create art that truly honors. To produce music worthy of the name. A song is not merely sounds and words that make a beat – but a melody of message that beats in deference of something greater.
