Everywhere you look, an influencer is connecting you with a product or brand. On social media, the celebrity promotes the pills that will grow your hair, or the model showing you clothes that you must add to your closet. Either way, people are looking to their favorite people to review products and tell them if it’s worth the splurge.
Entertainment Publicist, Barbara Sanchez, has decided to add Influencer to a long list of roles in the industry. She has spent the better half of her career helping influencer clients land brand deals and collaborations to get them in the spotlight. Now it’s her turn. She began creating deals for herself and clients to further her experience as an influencer and has now grossed over 60,000 followers.
She used her following to gain publicity around these brands and build a rapport with these companies’ heads. After only a few months, she has already begun to gain more influence and build stronger relationships with her followers and collaborating brands. Now, she is a go to for her followers looking for honest and reputable recommendations on fashion, fitness, and even tech.
Barbara has already started working with top brands in the fashion industry, such as FashionNova, TCL, and ASOS. She has also had a limited line with Royal Shoes and Gems, where Barbara got to design a custom boot and jacket. The line was a massive success with the jacket selling out within a week of its release. She’s gained other clothing collaborations that include Daddy Robes and teamed up with the likes.
On top of clothing collabs, Barbara ventures out to create deals on other ends of the spectrum, such as accessories and fitness. Teaming up with “That Pillow Guy,” Barbara made a pillow of herself for her fans and supporters to enjoy. She is also excited about her partnership with “Mayweather Fitness Hollywood” to help promote the gym and the classes available and has started taking their weekly lessons.
Barbara is continuously looking for opportunities to share the companies she supports with her followers. Another of her recent collabs in the technological world is a hosting gig for the social media app, “Bigo.” With this collaboration, she is not only to showcase her lifestyle and projects, but she can also interact with followers on a much more personal level. Barbara has also worked with Bumpboxx, whom Barbara has promotional code for exclusive discounts for her followers.
Barbara will continue to close deals and make her mark as an Influencer.