Every entrepreneur’s dream is to work with big brands. Besides, startups always have an allure to giant brand partnerships. But how many achieve such objectives in their business journey?
Meet Taya Miller, who has worked with some of the world’s biggest brands. Her primary collaborations include Walt Disney Studios, Marvel Studios, LucasFilm, Warner Bros. Pictures, HBO, Paramount, Make a Wish Foundation, and many others. But who exactly is Taya Miller?
About Taya Miller
Taya Miller is an actress, cosplayer, and model who has built a tremendous brand on social media, eclipsing over 4 million followers and over 100 million likes. Taya’s content revolves around Pop Culture, covering Marvel, DC, Disney, Star Wars, and more. She is currently acting, producing content, writing a book, and collaborating with brands.
Taya has developed her name as a brand. Her brand began with social media but is expanding into acting, modeling, and publishing. She inspires others and partners with companies and studios to promote new and upcoming shows, movies, and projects and bring exciting content to social media.
How Taya Traced Her Path To Big Names
When Taya was growing up, her father introduced her to Marvel, DC, and Star Wars, which included many family game nights of Star Wars Trivia. Little did Taya know that it was her path to greatness. These franchises were something that they continually bonded over, which made Taya love them more. When Taya left for college out of state, she would watch a movie when she felt she missed home, whether it was Star Wars, Marvel, or DC, because it helped bring a little comfort to her. When she attended her first-ever convention in 2019 at MegaCon in Orlando, she was introduced to a whole new world: cosplay. Taya started watching cosplayers on social media before trying it out herself.
Partnering With Big Brands
Partnering with big brands needs you to have a high ability of connection. That is what separates Taya from the rest of the social media creators. When Taya was growing up, she tried out some extracurricular activities, but never found that “spark.” She never found her place in school and was quiet for most of her high school years. She put a lot of energy into writing, learning, and personal growth.
Her junior year, Taya made one of her greatest self-discoveries. She realized that, in life, she wanted to make a positive impact and make others happy. Once she blew up on social media, she knew that one of her biggest goals would always be to remind each of her followers that they are significant, valid, and loved. She’s created a community that she would’ve loved to have when she was growing up. That is why it is believed that she built her name far and wide, and scaled her ability to connect.
Taya started making a name for herself when she created fun cosplay and video content for Marvel, DC, Stars, anime, and other franchises for viewers to enjoy across multiple platforms. She also made it a point to bring positivity and inclusivity to her platform. She wants others to be confident in themselves and not limit themselves because they’re scared of what others might think of them.
Conclusion
Are you a startup and want to work with big brands? The secret is simple—the ability to connect. Secondly, leverage your social media presence. Also, work with the right advocates and define your scope.
For more information, you can connect with Taya Miller on Instagram.