The biggest problem of hiring a team of employees is keeping that team. If you have a team that works well together, you’re not going to like your employees looking for something else, imagining a better job elsewhere. There are a lot of things you can do to promote company loyalty in your staff, including competitive wages and good working conditions, but there are little things you can do to consistently enforce company loyalty day to day.
If you’re interested, take a look at our recommendations.
Uniforms
This one will depend on the environment you’re in charge of. Office workers aren’t about to wear a t-shirt emblazoned with the company logo only to sit in front of a computer where, if no clients are being contacted, they might not be seen by anyone.
But that doesn’t mean you can’t evoke some company loyalty by adding your logo to other items they might use, like badges, pens, notepads, mugs, etc.
If your business has an element of working with face-to-face customers, then you can invest in some uniforms. This doesn’t have to stick to polo shirts. Your logo and brand name can be incorporated into everything from aprons to caps, fleeces to shirts and everything in between.
This can promote your brand to everyone your employees come into contact with, but also invoke an idea of teamwork, as though your staff are part of something bigger. And it’s easy to have your logo or brand name embroidered into most articles of clothing, so you can go as hard or easy with it as you feel like.
Benefits
Benefits are a massive attraction to employees. Not only will you attract more potential employees when you are looking to fill a space with benefits, but they will help you keep your employees. Benefits can be important to employees, and they can invoke a great deal of company loyalty in your staff members. And then there are bonuses, which can be used to reward your employees for good work. This, in turn, will promote more productive work in the future and more loyalty towards the company.
But it can be a bit of a hassle, especially if you have multiple employees to keep track of. There is usually some paperwork and individual files involved with awarding benefits and bonuses. Instead, you can make it easier on yourself by using an online platform to manage your staff benefits with Zest Benefits.
Zest offers a simple all-in-one platform that can be used on mobiles, tablets, and laptops. From the one place you can access and amend your employees’ benefits and assign bonuses. With the app installed in their phone, your employee will receive instant updates if something changes, and you can use the chatroom to congratulate them on their latest bonus.
Vinyl wrap
If you haven’t entirely moved into the online world with your business, chances are you have premises to conduct work from. Whether it’s an office space or a store front, this allows for a lot of opportunities to invoke some brand loyalty with vinyl wrap.
With vinyl wrap, you can print off any sized sign of your logo or brand name, or anything else you fancy, and stick it to your walls, furniture, and other places to have your staff, clients and customers all remember where they are.
It’s a great way of combining brand recognition in your staff and your customers. Print off your logo and stick it to the wall, without the landlord worrying about holes in the wall, for your staff to see and recognize when they come in.
