Investing in one’s self is vital for the success of any venture. Typically, this means arming the individual with enough skills and experience to help him or her during his entrepreneurship journey, but that’s not always the case.
In other times, when a person is already a businessman, self-investing can also mean pouring enough resources and capital back into an existing business for further growth and development.
HighKey Enterprises LLC co-founders Jordan, Luke and Jackson Lintz are experts in this form of investing. They understand that truly succeeding in their field means choosing to invest in themselves for the long run. As the leading celebrity brand management company, this equates to investing in their own brand through leading campaigns and press releases, just like what they do for all their clients.
“The most effective and profitable way to advertise currently and going forward is investing in your brand. This means investing in social media content, growth, and press,” says Luke Lintz. “These three things are the best long-term investments that any business owner could invest in.”
However, a revolutionary platform called BitClout has allowed the Lintz brothers to take their self-investing commitment to the next level. BitClout is the first open-source social networking site that decentralizes social media. Furthermore, the platform is not owned by any individual or corporation. This gives users confidence that their personal information will not be used or taken advantage of.
But what makes BitClout exciting for all content creators, celebrities, brands, and companies like HighKey is the introduction of creator coins. These coins can turn online presence into equity since people can invest in a user’s coin that’s available through the platform. In addition, profiles of famous personalities have also been preloaded on the BitClout platform through extracting Twitter’s open API to allow users to start investing in their top brands.
For HighKey, this gives them a chance to self-invest even further because BitClout gave them the ability to back their brand through their own cryptocurrency, HighKey Coin.
“We want HighKey Coin to carry as much value as possible through our network and existing company,” says Jordan Lintz.“We want to dominate the social space, just like we’re dominating every other business venture.”
As firm believers of self-investing, HighKey isn’t far off from doing just that. A month after HighKey Coin went live, it already became part of BitClout’s top 100 coins. And now, it has solidified its standing as one of the Top 20 coins on the platform.
For Luke Lintz, self-investing will spell victory or defeat for any creator coin under BitClout, and since HighKey Coin is all about investing in their brand, they are definitely on their way to reach the #1 spot.
“BitClout will be a place where entrepreneurs and businesses who heavily believe in investing in themselves will come and become top creators, because the investment in their brand will directly correlate with their notoriety and clout on the platform.”
