The SEO ranking of TikTok is no longer just a dream. This is, in fact, a novelty that has something incredible. TikTok opens to a new possible frontier of inbound marketing.
SEO positioning on TikTok:
It means that when you search for a word on Google, this will show you the best TikTok videos that contain that particular keyword in the description and hashtags.
Here’s what happens when you do a search on Google:
If you write “TikTok ” with a word next to it, the first searches that will come out within the SERP (Search Engine Results Page) will be those relating to videos that contain the keyword AFTER ” TikTok.” This happens regardless of whether the keywords are in the hashtags or in the description of the TikTok video. Both are taken into consideration. Through SEO positioning on TikTok, for some highly sought afterwords or phrases, for the moment, results emerge relating to TikTok videos that have the same description.
That’s why you should start adding SEO-oriented TikTok descriptions in your videos; work on the keywords that derive from a conscious question. But there is another interesting thing, verifiable through any mobile device. By carrying out a search with which a TikTok video comes out, and clicking on the video, we will end up DIRECTLY in the application. In this way, we will exit Google without using the browser for browsing videos; for example, it happens with Instagram.
For Instagram, in fact, by clicking on a link that leads to the profile on the platform, we will not enter the application directly, but we will remain anchored to our browser.
The SEO positioning of TikTok is definitely a choice to bring more users to the application (if it is already installed on the device).
At this point, I want to answer a question that you will surely be asking yourself right now.
How to improve your SEO positioning on TikTok?
With this context, to improve your SEO positioning on TikTok, you will have to insert words that are more relevant to your content and what you want to communicate.
This means that if you are talking about “TikTok Marketing,” for example, you will have to enter keywords such as “How Influencer Marketing works on TikTok.”
It works on KEYWORDS, also reasoning in SEO.
Work in this way both in the description of your single content and in the hashtags, they both will be taken into consideration regarding SEO positioning on TikTok.
You will need everything for:
- Categorize your TikTok profile on the platform.
- Position yourself on TikTok in your sector. You can purchase TikTok comments and followers from instadean to achieve the same.
- Improve your SEO positioning on TikTok in terms of organic indexing on search engines.
How to do it?
- Carry out keyword research; these must answer a conscious question on a certain topic. (Example: “How to make a Backflip,” “how to prepare carbonara,” “how the TikTok algorithm works “).
- Use them in the description of your TikTok video.
- Also, use your description keywords as a hashtag for the TikTok video.