Rico loves to enrich people’s lives. That’s why he chose to instill knowledge and awareness through the content he creates. He is a multi-talented personality with his name across many life areas. He is able to use content to inspire people because he has been through a lot in life. So, to give back to society, he uses his Instagram to reach and teach people the real value of life.
Rico is famous today not because he believes in societal norms but because he dug deep to find his purpose. He was on the verge of becoming a doctor after studying Biological Health Science at the University of South Florida. He took a series of steps that brought him to where he is today.
His background wasn’t one of the best you would admire, but his resilience and determination are something worth adoring. Rico is a Colombia-born American due to his parents’ migration. Seeing his parents separated and having to battle anorexia and asthma were challenging encounters he faced growing up.
He would engage in fights in school to avoid being bullied. Because of this, he had to change high school four times. Depression set in, and Rico suffered from anxiety. He didn’t want to live in misery, so he challenged himself to work on his body. Rico is looking good today because of fitness and strength training he used to break free from mental illness. Now, he has a great body that makes him noticeable among the crowd.
Rico is a successful entrepreneur with more than ten active businesses, including several rental properties. As a model, he collaborates with different brands to be their ambassador. As a devoted activist, he has traveled on medical mission trips to Ecuador, Peru, and Nicaragua. This was never a problem for him because he loves traveling.
With no experience or knowledge about the entertainment industry, Rico forfeited his quest to be a doctor to start new careers entirely. He believes with the right balance, it is not impossible to try something new. Although Rico failed many times trying to be creative, he was firm enough to overcome his success obstacles.
At the moment, Rico seeks brand exposure. He wants his name to be everywhere attached to all his brands. According to him, his name, RICO, stands for “Rich in Caring for Others.” This is a sign that he cares about people, and he would do everything in his capacity to help the needy. He is selfless when it comes to giving back to society in the form of donations and volunteering.
Rico advises that you should never lie to yourself. Admit your flaws and work towards correcting them. By doing this consistently, you will get your balance in no time. He advises that no one should feel dejected because of rejections. Be persevere! Very soon, you will be celebrated.